Beirut is getting ready to welcome the fourth edition of Whisky Live, the world-renowned event for whisky connoisseurs and enthusiasts.

Held at Seaside Pavilion from October 10-12, Whisky Live Beirut brings more than 60 specialist producers, distributors and suppliers to the capital, offering visitors a rare opportunity to sample some of the finest whiskies around, including premium single malts, bourbons, Scotch, Irish and Japanese whiskies.

“After celebrating three successful shows, we are thrilled to be planning our fourth edition of Whisky Live Beirut, the only event of its kind in the region,” says Joumana Dammous-Salame, managing director of Hospitality Services, the event organizer. “Last year we welcomed over 3,000 whisky lovers, and we’re expecting an even greater number this year given the fact we have added new highlights to the program.”

“This year, Beirut is going to be amazing,” says Rob Allanson, global ambassador of the Whisky Live network. “It’s all about discovering whiskies that you haven’t tried before and experiencing new flavors.” Allanson joins a number of other international experts and brand ambassadors who’ll be hosting masterclasses at the show and sharing know-how with visitors.

Indeed, more than 20 small-group masterclasses will be taking place during the three-day event for visitors to learn about and taste limited-edition whiskies. In addition, there will be: three bars —a Star Bar, VIP Bar and Discovery Bar — highlighting rare whiskies, new releases and cocktails; a Coffee in Good Spirits Competition showcasing alcohol-based coffee beverages; and a whisky boutique, where guests can benefit from discounts on their purchases.

Whisky live Beirut 2019 | 10-12 October | 5 - 11 pm | Seaside Pavilion